Fairtrade is a diverse network of producers, companies, consumers, advocates and organisations from around the world. It puts people and the planet first. A major part of Fairtrade is a believe that everyone wants to what is right – right for their families, right for others, and right for the planet. Fairtrade organisations and companies are committed to making the right choices based on the simple idea that products bought and sold every day are connected to the livelihoods of others. Fairtrade is a way to make a conscious choice for a better world. A choice to purchase Fairtrade certified products is a choice to support responsible companies, empower farmers, growers and to help protect the environment.
Fairtrade is about better prices, descent working conditions, local sustainability and fair terms of trade for farmers and workers in the developing world. Companies must pay a sustainable price that cannot be below market value. Fairtrade tackles injustices of conventional trade as they discriminate against the most vulnerable. Farmers and workers can then improve their position in live and have more control over their lives.
Fairtrade gives the power of change, the power to change the world every day. Simple choices when shopping you can get farmers a better deal and as a result they can make their own decisions, control their future and lead the dignified life all deserve.
When you see a product with the Fairtrade logo you can be sure it was made according to rigorous social, environmental and economic standards. Fairtrade works closely with producers at a grassroot level and their suppliers to ensure that the people making Fairtrade certified products work in safe conditions, protect the environment, build sustainable livelihoods and earn additional money to empower and uplift their communities.

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